Over the past 20 years I have had the opportunity to work on all aspects of visual design including, branding, packaging, user interface, and marketing, with the past decade being heavily focused on product design.
I follow a results focused process which involves first understanding the goals, who the audience is, and the desired outcomes. Involving engineering early on in a project has proved to be invaluable, and creates a partnership throughout the development stages. From early ideation, concepting, prototyping, testing, through execution…each stage is rewarding in its own way.
After hours, I enjoy learning to cook new dishes, paddling with the Kukui’ula Outrigger Canoe Club, and going on hikes with our dog.
